Why Kimono in Sweden?

My journey with kimono began in Japan when I was chosen as a tourism ambassador for Nagano city. Wearing kimono for official events introduced me to a world far deeper than I had ever imagined. I became fascinated not only by its beauty but also by its history, craftsmanship, and the traditions that have been passed down through generations.

Wanting to learn more, I started working at a kimono shop in Japan, where I gained hands-on knowledge about kimono, dressing techniques, fabrics, seasonal styles, and the cultural meanings behind them. During that time, I also discovered how much I loved helping people wear kimono and capturing beautiful memories through photography.

Even after moving to Sweden, my passion for kimono never faded. Instead, I wanted to share this wonderful part of Japanese culture with the people around me. Through kimono dressing and cultural events, I hope to create opportunities for people in Sweden to experience the elegance, comfort, and joy of wearing kimono.

One of the things I love most about kimono is the feeling of silk against the skin. It is a natural, luxurious fabric that becomes even more beautiful with time. I also admire that kimono are made to last for generations. They can be carefully maintained, altered, and passed down within families, making them a truly sustainable form of clothing.

I feel that this philosophy has something in common with Swedish values—the appreciation of quality, craftsmanship, and using things for a long time rather than replacing them. Sharing kimono is not only about introducing Japanese culture, but also about connecting people through values that both Japan and Sweden cherish.

I hope you will enjoy discovering the beauty of kimono with me.

For me, kimono is more than clothing—it is a way to connect with people, preserve tradition, and create unforgettable memories together.